November 10, 2016
Over the last several years, we've all watched the role of social media progress from an interesting trend, to an useful tool, to a cornerstone of government communication strategy. That's why we're so pleased to announce the all new IQ Social Media Center. At no extra cost, IQ users can access this suite of fully integrated dashboards, charts and graphs that allow you to monitor and analyze all of your social media channels from one place. All without leaving IQ. The Social Media Center takes a "big data" approach to social listening and analytics, giving you real time access to key performance indicators on every social channel. Track engagement trends, monitor audience growth, watch trending topics in your community and gain clear, actionable insight into every conversation. Like every other IQ app, the Social Media Center is fully integrated with the rest of the system meaning you can save and import every social media interaction for response and further analysis with just one click.
Social media is here to stay as a government communications channel. Shouldn't your CRM take it seriously? Choose IQ and be empowered to make data driven decisions based on a complete view of your communications landscape.