How and why your office should use A/B testing in IQ.
If you're responsible for outreach in your office, chances are you've heard of A/B testing but may not have had the time to research or test it out. Well don't worry, we've written out everything you need to know, from what it is to best practices, down below.
The changing electorate may be the biggest wild card in the 2020 election.
The last election was a historic one. The 2018 midterm elections set several records with perhaps the most diverse candidate pool ever, including the youngest woman elected to Congress, the first Native American Congresswomen, and the first female, Muslim Congressional representatives. Although the 2020 election is still a year away, it could be just as suspenseful as the last--but for different reasons.
With many offices heading into blackouts in December, it’s a great time to review what your office can and can’t do during a blackout. Here’s a quick summary of the Franking Blackout Rules and how they affect your office.